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Latest Articles on Business and Marketing

Global Trends

Use These Important Techniques in Visual Advertising

Event Marquee

The most successful brands don’t just sell their products. They encourage customers to adopt a certain mindset, belief and lifestyle. When the brand is able to go beyond providing information and creates an experience, it leaves a long-lasting appeal that deepens its relationship with customers. But...

Economy Hub

Much Like New Money, The Scepticism About Bitcoin is Reasonable

The most common reaction amongst people when handling new currency is ‘What is that?’ Some even ask if it really is actual money or just part of a scam. In the end, new money will wash over the old money and become the new standard. The same thing is happening with Bitcoin, the revolutionary crypto-currency...

On the Radar

Can You Get More Traffic to Your Site as Soon as Possible?

Business owners, in order to stay on top of the game, should always use the internet to their advantage to boost their bottom line. In other words, they should create a website specifically designed for whatever products or services they have to offer. However, it takes more than just building a site...

Inside Business

3 Irreplaceable Things Recruitment Agencies Can Do for You

To learn that America’s unemployment rate has descended to 4.9% is a feat. This statistics couldn’t continue its downward trend without recruiting agencies, however. Get them out of the picture, the recruitment process might become a big game of hide and seek. You would eventually get employed,...

On the Radar

Want to Perform Your Tasks Efficiently? Learn About Take 5 Safety Program

Safety Program

For every business, maintaining a safe environment is important. This is why they follow specific measures, like Take 5 for Safety, which provides them with information on how to achieve a safe working environment. This program aims to inform employers and employees about the potential risks in the working...

Inside Business

Business Consultants: Hiring Mistakes to Avoid

Business Consultant

Hiring a consultant is an advantage because the person thinks beyond personal interests. His or her decisions are based on facts and data. Should you consider hiring one for your business, you can search for great candidates in Auckland. Business consultants, accountants, and project managers are only...

Market Watch

You Look at Business Bank Accounts the Wrong Way

  Managing your financial matters is one of the most important aspects of running a business. That should go without saying. For starters, however, that’s easier said than done. Even if you only consider it more of a hobby than a moneymaking venture, you’re still in for an IRS audit...

Market Watch

The Right Business Idea is Nothing without the Benefit of Capital

One thing’s certain: when it comes to business, it takes money to make money. You could have the most promising of business ideas but without the benefit of capital, you’re bound to be limited to the drawing boards. To get your business idea take flight, financing isn't an option –...

On the Radar

Things You Didn’t Know Affect the Productivity of Your Talent

Employees’ Productivity

According to the Government of New Zealand, it is the responsibility of employers to ensure the safety of the people who work for them. The Health and Safety in Employment (HSE) Act of 1992 is one of the laws that all employers should follow and one of its key components is ensuring a safe and healthy...

Industry Leaders

Think Before You Pick: Mistakes When Hiring an Ad Agency

Building a business is definitely a tough job, but sustaining it is even tougher. You need to be knowledgeable about numerous facts and you should correctly apply them. There are many things you need to do, and one is to create effective advertising campaigns. This is where the importance of hiring a...