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Latest Articles on Business and Marketing

Inside Business

Giving and Gaining: The Business Referral System for New Businesses

Businesspeople Discussing Plans

New businesses rarely have the capital to spend on expensive advertising campaigns. Advertising costs a lot of money and generally works better for established companies. For small businesses, referrals are much more cost effective. Business referrals use word-of-mouth to gain new customers and foster...

On the Radar

Bitcoins for Beginners: Taking the First Step


Bitcoins are surprisingly still a mystery to many people. This form of internet currency has been around since 2008 and was an open-source project invented by Satoshi Nakamoto, a person whose identity is the source of much speculation. Bitcoins are a form of digital currency with a decentralised administration...

Economy Hub

Awesome Ways to Generate Referrals Without Spending Money

The marketing concept is like a horse. It looks no other way than straight. Direct to the goal: the profit. But, this trend of extremely fatiguing, straightforward outlook rarely works. And the reason for that is not a total shocker at all. In fact, according to, successful small business...

On the Radar

Spaced Repetition is Everything, Especially for CPE Exams

studying strategy.

Earning your CPE credits can be likened to taking a walk in the park — a Jurassic park, that is. To fulfill your dreams of serving through numbers and taxes, taking the time to study all there is that needs to be known regarding the matter is important. The sleepless nights and endless reviewers will...

Inside Business

Live for Another Day: Knowing Which Advice to Follow to Avoid Business Failure

Avoiding Business Failure

When you’re in business — whether it’s a startup or one of those home-grown businesses that have been around for ages — you meet many people who try to tell you how you can make your company grow. Many of them have had less success in business than you or have even yet to start, but that does...

On the Radar

Your Online Reputation Matters: Use SEO to Manage It

Online Reputation

All thanks to the World Wide Web, everyone can now easily express their opinions and thoughts. However, it has also made it possible for consumers to rant and complain about companies and businesses. When a customer posts something negative about your business, you can expect it to take a serious toll...

Economy Hub

When Employees Lose Motivation: Effective Ways to Help Them Get Back on Track

Being a business owner and leader is not a job for the faint-hearted. You have to deal not only with the business model you chose to build or adopt, but also with everything that comes with it. Capital, supply, production, sales, income, and everything in between. On top of that, you cannot be in business...

Industry Leaders

The Importance of Consistency in Forex Trading

Forex traders are among the most skilled people you can ever meet. They need to be excellent in technical analytics, mainly in terms of analysing price movement on a chart to help determine potential future action. Forex traders also need considerable money management skill, or else they’ll start to...

Inside Business

Social Media, Hotel Businesses, and “The Customer is Always Right”

“The customer is always right.” Argue all you want against this long-held belief in the retail and food and service industry, but it will always be true to a certain extent — especially if your business relies on consumers to provide profit and direction. Your hotel is no exception to this category. Seasoned...

Economy Hub

Posh and Fab: Make Your Nail Polish Last Longer

Nail polish naturally chips after wearing it for several days. Whether you always have your nails done by a professional, or you paint your nails by yourself, chipping nail polish is common and can ruin a perfect ensemble. With a few tips, you can enjoy wearing your nail polish for a couple of days. Before...