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Tag Archives: PPC Campaigns


Location Matters: Geotargeting Tips for Better PPC Campaigns

Unless you’re planning to dominate the entire world, your PPC ads don’t really have to be seen by each and every person around the globe. If the services and products you are marketing are only limited to particular countries, states, or cities, then you should focus your efforts on geotargeting your ads, states. Geotargeting, aka […]


Make Them Click: Manage Effective PPC Campaigns

Manage Effective PPC Campaigns

Pay-per-click marketing is a surefire way to increase web traffic and convert search users into customers. The concept behind this is you pay for every click you gain from an ad that points to your site. This applies all over the Internet, from Google to social media sites like Facebook. Here are ways to manage […]